At 77pak, your personal data is handled with the same care we apply to your gaming experience. This Privacy Policy explains exactly what information 77pak collects from Pakistani players, why we collect it, how we use and protect it, and what rights you hold over your own data.
77pak Privacy Summary: We collect only what is necessary to operate our platform, process your payments, verify your identity under our international gaming license, and keep your account secure. We do not sell your personal data to any third party. This full policy governs the detail — please read it alongside our Terms & Conditions.
1.1 This Privacy Policy ("Policy") is issued by 77pak ("we", "us", "our") and applies to all personal data collected from individuals ("you", "User", "Player") who access or use the 77pak platform at 77pak.biz, including all associated game lobbies, the sportsbook, the payment portal, the customer support interface, and any related digital service provided under the 77pak brand (collectively, the "Platform").
1.2 77pak is committed to protecting the privacy and personal data of all Users — in particular the Pakistani players who form our primary audience across Karachi, Lahore, Islamabad, Faisalabad, Rawalpindi, and beyond. This Policy explains our data practices in plain, accurate terms so that you can make informed decisions about your use of the Platform.
1.3 This Policy should be read in conjunction with the 77pak Terms & Conditions, which govern the overall relationship between 77pak and its Users. In particular, the obligations regarding identity verification (KYC) and age confirmation described in the Terms & Conditions require the collection and processing of personal data as described in this Policy.
1.4 By creating a 77pak Account or by continuing to use the Platform following publication of this Policy or any subsequent amendment, you acknowledge that you have read and understood this Policy and consent to the collection and processing of your personal data as described herein.
2.1 For the purposes of this Policy, the data controller responsible for your personal data is the 77pak platform operator — an internationally licensed online gaming entity that operates 77pak.biz and all associated Platform services.
2.2 77pak's data processing activities are conducted in compliance with the obligations imposed by its international gaming license, which includes data protection standards applicable to licensed gaming operators. Details of the licensing authority are available to Users upon request through the 77pak support team.
2.3 All formal data protection enquiries, requests to exercise data rights, and privacy complaints should be directed to 77pak through the contact details set out in Section 15 of this Policy.
3.1 77pak collects only the personal data that is necessary for one or more of the specific purposes described in Section 5. The categories of personal data we collect are as follows:
| Category | Specific Data Points | Necessity |
|---|---|---|
| Identity Data | Full legal name, date of birth, nationality, CNIC number, photograph (from identity document) | Required — KYC / age verification |
| Contact Data | Pakistani mobile number (primary identifier), email address (where provided) | Required — Account creation & communication |
| Financial Data | JazzCash / EasyPaisa wallet numbers, bank account details (where used), transaction history, deposit and withdrawal amounts | Required — Payment processing & AML compliance |
| Technical Data | IP address, device type, browser type and version, operating system, session timestamps, login history | Required — Security & fraud prevention |
| Gameplay Data | Game history, wager amounts, outcomes, session duration, active game categories, bonus usage records | Required — Account management & responsible gaming |
| Communication Data | Customer support chat and email transcripts, complaint records, survey responses | Required — Service delivery & dispute resolution |
| Preference Data | Language preferences, responsible gaming tool settings, notification preferences, marketing opt-in/out status | Optional — Platform personalisation |
3.2 77pak does not collect sensitive personal data (such as racial or ethnic origin, political opinions, religious beliefs, biometric data, or health data) except where strictly required by regulatory obligation — for example, where a responsible gaming assessment necessitates collection of information relevant to gambling-related harm.
4.1 77pak collects personal data through the following mechanisms:
5.1 77pak uses personal data collected from Users for the following specific purposes, each of which corresponds to a legal basis described in Section 6:
6.1 77pak processes personal data on the following legal bases, consistent with the data protection framework applicable under its licensing jurisdiction:
7.1 77pak does not sell, rent, or trade personal data to any third party for that party's own commercial purposes. Personal data is shared with third parties only in the following limited and controlled circumstances:
8.1 77pak retains personal data for no longer than is necessary for the purposes for which it was collected, subject to overriding legal and regulatory retention requirements. The following retention framework applies:
8.2 Upon expiry of the applicable retention period, personal data is securely deleted or anonymised such that it can no longer be attributed to any identifiable individual.
9.1 77pak implements a layered technical and organisational security framework to protect personal data against unauthorised access, disclosure, alteration, or destruction. Key security measures include:
9.2 Notwithstanding the above, no digital security system is completely infallible. In the event of a data security incident affecting User personal data, 77pak will notify affected Users and the applicable regulatory authority in accordance with the breach notification obligations applicable under its licensing framework, without undue delay.
9.3 Users are responsible for maintaining the security of their own Account credentials. 77pak recommends enabling two-factor authentication, using a strong unique password, and avoiding Account access from shared or public devices.
10.1 77pak uses cookies and similar technologies on the Platform for the following specific purposes:
10.2 77pak does not use third-party advertising or retargeting cookies that would enable external platforms (such as social media networks or advertising exchanges) to track your activity on the 77pak Platform for advertising purposes directed at you on other websites.
10.3 Users may manage cookie preferences through their browser settings. Disabling strictly necessary cookies will impair Platform functionality, including the ability to maintain an authenticated session.
11.1 Subject to the applicable data protection framework and the limitations imposed by 77pak's regulatory and legal obligations, Users hold the following rights in relation to their personal data:
Request a copy of the personal data 77pak holds about you and information about how it is used. Responses are provided within 30 days of a verified request.
Request correction of inaccurate or incomplete personal data in your 77pak Account. Some corrections require re-submission of identity documents.
Request deletion of your personal data where processing is no longer necessary and no overriding legal retention obligation applies. Note: AML and KYC records must be retained for the periods specified in Section 8.
Request that 77pak restricts processing of your data in specified circumstances — for example, while an accuracy dispute is being resolved.
Request your personal data in a structured, commonly used, machine-readable format for transfer to another controller, where technically feasible and applicable.
Object to processing based on legitimate interests or conducted for marketing purposes. Marketing opt-outs take effect immediately through Account settings.
11.2 To exercise any of the above rights, Users should submit a written request to 77pak through the contact details in Section 15. Requests will be acknowledged within 5 business days. 77pak may require identity verification before processing any data rights request to ensure that personal data is not disclosed to or acted upon by unauthorised parties.
12.1 The 77pak Platform is strictly for individuals aged 21 years and older. 77pak does not knowingly collect personal data from any person under the age of 21, and the collection of such data is not permitted under the terms of 77pak's international gaming license.
12.2 Where 77pak has reason to believe that personal data has been collected from an individual under the age of 21 — whether through attempted Account registration, attempted deposit, or any other Platform interaction — all data collected in connection with that individual will be permanently deleted without retention, and any associated Account will be permanently closed.
12.3 Parents and guardians who believe that a person under 21 may have registered or attempted to register an Account on 77pak should contact support at [email protected] immediately. 77pak treats all such reports as a matter of highest priority and will investigate and act without delay.
13.1 As an internationally licensed gaming operator serving Pakistani players, 77pak's data processing infrastructure — including certain third-party service providers engaged for payment processing, identity verification, and game technology delivery — may involve the transfer of personal data across international borders.
13.2 Where personal data is transferred to a jurisdiction outside Pakistan, 77pak ensures that appropriate safeguards are in place to protect the data. These safeguards include contractual data protection clauses in all agreements with international service providers, and vendor security assessments confirming that receiving parties maintain standards equivalent to those described in this Policy.
13.3 Users who wish to obtain more information about the specific international transfers applicable to their personal data may contact 77pak through the channels in Section 15.
14.1 77pak reserves the right to update or amend this Privacy Policy at any time to reflect changes in our data practices, updates to our Platform features, amendments to regulatory requirements under our gaming license, or developments in applicable data protection law.
14.2 When material changes are made to this Policy — meaning changes that affect how we collect, use, or share personal data in ways that are meaningfully different from the current Policy — 77pak will notify registered Users through the contact information held on their Account profile with a minimum of 14 days' advance notice before the changes take effect.
14.3 Non-material amendments — such as formatting corrections, clarifications that do not alter the substance of data practices, or updates to contact information — may be implemented without advance notice. The "Effective Date" published at the top of this Policy and in the Table of Contents will always reflect the date of the most recent version.
14.4 Continued use of the 77pak Platform following the effective date of any amendment constitutes acceptance of the revised Privacy Policy. Users who do not accept a material amendment to this Policy should exercise their Account closure right before the amendment takes effect.
15.1 All privacy-related enquiries, data rights requests, and complaints should be directed to 77pak through the following channel:
77pak Data Privacy Team
Email (plain text — not a link): [email protected]
Subject line: "Privacy Policy Enquiry" or "Data Rights Request"
Live Chat: Available 24/7 via the Platform dashboard after 77pak Login
Response Languages: English and Urdu
15.2 To assist 77pak in responding to your enquiry efficiently, please include:
15.3 77pak will acknowledge all formal privacy enquiries within 5 business days and aims to provide substantive responses within 30 calendar days of receipt. Where a request is complex or involves a large volume of data, the response period may be extended by a further 30 days, in which case 77pak will notify you of the extension and the reasons for it before the original deadline expires.
15.4 If you are dissatisfied with 77pak's response to a privacy complaint, you have the right to escalate the matter to the supervisory authority applicable under 77pak's licensing jurisdiction. Details of the applicable supervisory authority are available from the 77pak support team upon request.
Six binding principles that govern how 77pak handles Pakistani player data every single day.
77pak collects only the personal data that is genuinely necessary for a specific, documented purpose. We do not collect personal information speculatively or for undefined future uses. If we don't have a clear, current need for a particular piece of data, we don't collect it. Pakistani players on 77pak are not data commodities.
All personal data transmitted between your device and 77pak — whether on Jazz mobile data in Lahore or home broadband in Karachi — travels through 256-bit SSL encryption. The same technology Pakistani banks use for online transactions. Data stored on 77pak's servers is also encrypted at rest, with access restricted to authorised personnel only.
77pak does not sell, rent, or trade your personal data to any third party for that third party's commercial purposes. Period. Data sharing at 77pak occurs only with payment processors handling your transactions, identity verifiers completing your KYC, regulatory bodies requiring compliance reporting, and game providers delivering platform functionality — nothing beyond that.
Your rights to access, correct, restrict, and delete your personal data on 77pak are real rights supported by a documented request process — not corporate policy language that goes nowhere. Submit a request to [email protected] and receive acknowledgement within 5 business days and a substantive response within 30 days.
77pak retains your data for defined, documented periods — not indefinitely. KYC and AML records are kept for five years post-closure as required by our gaming license. Technical logs are purged after 12 months. Marketing preference data is deleted when you close your account. Retention is purposeful and time-bound.
In the event of a security incident affecting your personal data, 77pak is obligated — and committed — to notify you and the applicable regulatory authority without undue delay. You will receive clear information about what data was affected, what steps 77pak has taken, and what you can do to protect yourself. Transparency is a legal obligation and a platform commitment.
Understanding how your data is handled is part of a trustworthy gaming experience. Review our related policies, or log in to manage your account privacy settings directly. 77pak is Pakistan's most transparent online casino — 21+ only, play responsibly.